*literally
The words behind websites that fit like your favorite pair of jeans and launches known to trigger “take all of my money” replies*
Take a peek behind the velvet curtain
explore the case studies
founder of Why We Buy & Unignorable
Katelyn Bourgoin
"This launch had everything stacked against it—a saturated market, a format change that removed the live elements people loved, and a holiday timeline when most people are checked out. I was genuinely worried about how we'd hit our goal. Jordyn nailed the messaging. She reframed the new format as an advantage, tackled buyer objections head-on, and helped us crush our $80K goal by generating $113K instead.”
“She just gets it.”
I spent years relying on repeat clients and referral roulette for email & launch copy while my website withered away in the background and scared small children.
Then I applied the same research & messaging process (& timeless psychological principles) I used for big client wins to websites—because I wanted my website to stop slacking win me work 24/7/365. Now it does.
And your website should do the same.
I’m Jordyn—the website hater turned website copywriter.
Have we met?
hey there,
*not a scientifically validated stat, but we ride
Scribble "write weekly newsletter" off your to-do list 73%* faster with this custom GPT that helps you brainstorm relatable story ideas & mic-drop takeaways.
Bingeable Story Bot
Steal the EXACT 2 emails I send after 5- and 6-fig. launches so you can get juicy buyer data to use in your messaging & copy. (& get accused of being a mind reader.)
Money-making Launch Emails
Grab the custom GPT that uncovers the top 3 problems in your homepage copy currently causing dream clients to bounce. So you can turn more visitors into leads dying to work with you.
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Don’t leave your goodie bag on the table
on the house
